The income
statement of the great continental club is mainly based on commercial revenues.
It is sponsorships, merchandising, commercial multi-annual basis, therefore
repeatable and sustainable. Revenues are disconnected by the results of a
single year, thus more predictable for plan investments sports.
The Voice TV rights, as well as the collective selling by Italy, is affected by the annual performance in the Champions League and the related collections (bonus / market pool). It follows that, in the event of an early exit from the competition, but also in case of failure to qualify for the group stage, the revenues can fluctuate widely, with obvious repercussions on the ability to generate income.
The series shows this phenomenon in a very clear, both in good years (cf. 2015, with the achievement of the final in Berlin, closed in profit of 2.3M Euro), that in the negative (see 2012, with the absence of any European competition, closed at a loss for Euro 48.7M).
The revenues from the stadium have experienced a positive trend, reaching in 2015 a level five times higher than in 2011. Again, there is an obvious component linked to benefits in Europe, but we can say that the turning point is arrived with the opening of the Juventus Stadium.
In that sense it is very explicit comparison between revenues 2011 (last year of operation of the Stadio Delle Alpi) and 2012 (first year of the Juventus Stadium): receipts nearly tripled from 11 to 32M Euros, however then further increased in the seasons next.
The Voice TV rights, as well as the collective selling by Italy, is affected by the annual performance in the Champions League and the related collections (bonus / market pool). It follows that, in the event of an early exit from the competition, but also in case of failure to qualify for the group stage, the revenues can fluctuate widely, with obvious repercussions on the ability to generate income.
The series shows this phenomenon in a very clear, both in good years (cf. 2015, with the achievement of the final in Berlin, closed in profit of 2.3M Euro), that in the negative (see 2012, with the absence of any European competition, closed at a loss for Euro 48.7M).
The revenues from the stadium have experienced a positive trend, reaching in 2015 a level five times higher than in 2011. Again, there is an obvious component linked to benefits in Europe, but we can say that the turning point is arrived with the opening of the Juventus Stadium.
In that sense it is very explicit comparison between revenues 2011 (last year of operation of the Stadio Delle Alpi) and 2012 (first year of the Juventus Stadium): receipts nearly tripled from 11 to 32M Euros, however then further increased in the seasons next.
Juventus budget - the impact of the J-Stadium on revenues
The stadium owned, with its associated commercial exploitation industries, is a must for all the top European clubs. What differs, however, is the capacity. With its 41,475 seats, the Juventus Stadium is quite a distance from the arenas of the top 10 European clubs, which on average have a capacity of 61,000 seats. An example is the 81,000 of the Santiago Bernabeu, with 96,000 of the 70,000 Camp Nou or the Allianz Arena. These numbers are reflected, once again, in the revenues from the stadium previously exposed.
